alistair3789 “Thousands of companies close their doors every year because they were not able to clarify their message of how they help their clients.” Donald Miller Without doubt the best book I have read to date on ‘Branding’ in fact I have already recommended it to several clients who put some of the concepts to work straight … Read more
I am as certain as I can be that the businesses that will create the greatest solutions to the world’s energy, environmental, health and social issues will be businesses and other organisations built on the principles found in Holacracy, a revolutionary management system that seeks abolish hierarchy. At present, it is such a leading-edge concept that … Read more
Book of The Month “The One Page Marketing Plan” By Alan Dibb For the vast majority of businesses, effective marketing is the single biggest factor in determining whether they survive or thrive. The importance of marketing is illustrated by the fact that for 90% of SMEs their ‘marketing spend’ equates to between 10% and 50% … Read more
‘The Four Fundamentals of Family Prosperity’ by Nicholas Charles “90 % of wealthy families lose their wealth within 3 generations and 70% lose their wealth within 2 generations” Explaining these damning statistics and how to overcome them is what this book delivers. Beyond the shocking statistics that 90 % of families will lose their wealth … Read more
Can you recall times in your life when everything just flowed, you may have been dealing with a significant challenge in a seemingly effortless way. You were fully present and focused on what you were doing, you were purposeful and inspired whilst not being highly emotionally charged. The state of ‘flow’ is described in different … Read more
Recently, yet another wonderfully successful and fulfilled business leader told me that ‘The Alchemist’ was one of her favourite books and that when she first read it about 10 years ago it gave her insights as to why and how she had come to do what she loves and get handsomely rewarded for it. These … Read more
‘Predictably Irrational’ by Dan Ariely After reading chapter 3 of this book on ‘The Cost of Zero Cost’(covered later in this review) I suggested that a client of mine changed the wording of their service offer on their website to highlight an included service to be ‘free’ rather than just to describe it as an … Read more
‘Traction’ is largely about a system called EOS (The Entrepreneurs Operating System), around which you can effectively build an entire business. I am going to give this book ‘a little more in-depth critique’ (positive and negative) than I usually do in my book of the month reviews because it explains a fabulous business framework that … Read more
Book of The Month July 2018 ‘The Power Of Habit’ by Charles Duhigg If you have not already read this book, you may want to consider doing so soon if you are interested in creating a lasting and progressive change (transformation) in any area of your life. I have previously recommended a book called ‘The … Read more
First of all, a big thank you to all those who responded to my last Book of the Month email and web post, including interestingly enough Steve Shoulder the author of last month’s book of the month ’90 Days to Profit’, who I did not previously know and who took the time to write me … Read more