By Simon Squibb
Purposeful Business Dreams
I absolutely love this book and I am a big fan of Simon Squibb, who like me is ‘big on purpose’, this book is the perfect fillet for my, soon to be released, completely free video course called “Purpose Driven Business”.
If you are subscribed to my Book of The Month review, I will let you know as soon as my free video series “Purpose Driven Business” is released. In it, I share 18 years of content of working with hundreds of ‘fulfilled, successful entrepreneurs’ and I teach you how to elicit both your personal and your business authentic core values and greater purposes, and to embody these into your dreams and business vision.

The Power of Dreams
In “What’s Your Dream?”, the author and serial entrepreneur Simon Squibb delves into the transformative power of dreams, asserting that they are the compass guiding individuals toward a life of fulfilment.
Simon Squibb challenges readers to reflect deeply on their passions, skills, and values to identify what truly excites them. By doing so, individuals can uncover their unique aspirations and begin to visualize their ideal life and their ideal business.
Whilst the book is aimed very much at early-stage business entrepreneurs, it provides great food for thought for any business leader at any stage of their career.
Defining Your Dream
Squibb emphasises that the first step toward achieving one’s dream is to define it clearly. He encourages readers to engage in introspective practices such as journaling and meditation to gain clarity about their aspirations. By asking themselves questions like “What brings me the most joy?” and “What would I do if money were not an obstacle?”, individuals can begin to articulate their dreams and set the foundation for a purpose-driven life.
Overcoming Fear and Self-Doubt
Fear and self-doubt are significant barriers that often prevent individuals from pursuing their dreams. Squibb acknowledges these challenges and offers practical tools to overcome them. He suggests reframing failure as a learning opportunity, developing resilience through a growth mindset, and accepting uncertainty as an inherent part of the journey. By confronting limiting beliefs and replacing them with empowering thoughts, readers can move beyond fear and take actionable steps toward their goals.
Aligning Dreams with Purpose
According to Squibb, aligning one’s dreams with a greater purpose leads to both fulfilment and sustainability. He advocates for exploring passions that contribute positively to the world, thereby ensuring that the pursuit of dreams is not only self-serving but also benefits others. This alignment provides direction and motivation, making the journey toward achieving one’s aspirations more meaningful.
Taking Action: From Dream to Reality
A dream remains a fantasy until it is acted upon. Squibb details a step-by-step process to turn dreams into reality:
– Set Clear Goals: Break down the dream into achievable milestones using frameworks like SMART goals (Specific, Measurable, Achievable, Relevant, Time-bound) to maintain focus.
– Create a Plan: Develop a roadmap with actionable steps and deadlines to guide progress.
– Stay Consistent: Commit to daily actions that bring you closer to your dream, recognizing that progress is made through consistent effort.
He also emphasises the need for flexibility, advising readers to adapt their plans as they grow and learn, ensuring that their approach remains relevant and effective.
Building a Support System
Squibb highlights the importance of surrounding oneself with a supportive community as a critical factor in achieving dreams. He recommends finding mentors who have achieved similar aspirations, networking with like-minded individuals, and establishing accountability partnerships with trusted friends or coaches. A strong support system provides guidance, encouragement, and access to resources, making the pursuit of dreams a shared and enriching experience. citeturn0search0
Embracing Failures as Lessons
Failure is reframed as an essential component of the success journey. Squibb shares his own experiences with failure and how they shaped his path, encouraging readers to adopt a mindset that views setbacks as opportunities for growth. Each failure offers insights that can refine one’s approach and bring them closer to their goals, reinforcing the idea that resilience and adaptability are key to achieving long-term success.
Redefining Success
“What’s Your Dream?” challenges traditional definitions of success, which often equate it with wealth and status. Squibb argues that true success lies in the fulfilment of one’s dreams and living authentically. By focusing on personal fulfilment rather than societal expectations, individuals can create a more meaningful and satisfying life, aligning their actions with their core values and passions.
Practical Tips from Simon Squibb
Throughout the book, Squibb provides actionable advice to help readers transition from dreaming to doing:
– Visualization Techniques: He recommends creating vision boards and mentally rehearsing ideal outcomes to strengthen belief in one’s dream and attract opportunities.
– Journaling for Clarity: Maintaining a journal to document goals, track progress, and reflect on experiences can provide clarity and inspiration.
– Continuous Learning: Investing in personal growth through acquiring new skills, reading, or attending workshops keeps individuals prepared for challenges and enhances their ability to achieve their dreams.
– Celebrating Progress: Acknowledging small victories along the journey boosts motivation and confidence, reinforcing the importance of recognizing and celebrating achievements.
By implementing these strategies, readers can cultivate a proactive mindset and create a structured approach to realizing their aspirations.
Inspiring Stories from the Book
“What’s Your Dream?” is enriched with real-life stories of individuals who pursued their dreams despite obstacles. These narratives serve as powerful examples of how courage, persistence, and self-belief can transform lives. From entrepreneurs to artists, each story illustrates that achieving dreams is possible when one is willing to take the leap, reinforcing the book’s central message of empowerment and possibility.
Conclusion: Dare to Dream Big
Simon Squibb’s “What’s Your Dream?” is a call to action for all those seeking purpose and fulfilment in life. The book inspires readers to identify their unique dreams, confront challenges, and boldly move toward their aspirations. By combining practical strategies with heartfelt stories, Squibb empowers individuals to believe in themselves and pursue their potential, reminding them that the journey toward a dream begins with a single step and the courage to take it.